It’s a sad state of affairs when a novelty name for a revolutionary product spawns into something that lowers our IQ.
The ‘new & improved’ Vegemite – which all they’ve done is added cream cheese into the mixture to make it a smoother tasting yeast extract spread – has gone under relabelling to promote the new product.
A competition was held for a new name, with the winning entry christening the new flavoured spread.
The new name is Vegemite: iSnack 2.0
I’m as disappointed as you are.
Then again, the name ‘Vegemite’ was chosen during a competition in 1923 to name the spread that partially comes from whiskey and beer distilleries.